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When it comes to news, to quick hitting articles, and concise opinion, the first place that life scientists turn to is the web. They also go online for information on laboratory products, research tools, conferences, careers and more. That's why at The Scientist we're making strides to become the foremost website in the life sciences. Currently, www.The-Scientist.com has over 1 million registered users and over 700,000 monthly pageviews. In September 2009 we had a record 340,000 visitors to the site, a 30% increase in traffic from September 2008. This audience includes the key demographics of The Scientist's print subscribers, but in higher numbers and with an even greater global reach. For instance, approximately 253,000 online registrants have classified themselves as Sr. Researchers, Lab Directors, Postdocs, and PIs.
Our site features breaking science news from a global team of reporters and a fully-searchable database of all content since The Scientist was launched. We have videos, blogs, an increasing social media presence with instant Twitter updates and a community forum where thousands of life scientists are actively networking.
Advertisers can reach this audience through a variety of banner options, videos, eblasts, gateways, and multimedia sponsorships. Custom online advertising provides instant marketing impact and real-time measurement. Sponsorship options also include daily news emails to over 86,000 opt-in recipients and monthly eTOC (electronic Table of Contents) and OTC (Outside the Cover) emails, containing our most popular news articles, blogs, and extended coverage of our print magazine features. These increasingly popular emails presently reach over 200,000 opt-in recipients every month. Contact the sales team to learn how you can customize your message and target your audience by area of work, geography, degree, and more. We work to provide a cutting-edge marketing platform for advertisers. With a variety of tools for delivering ads, unique ad placements, and superior service, we will work with you to achieve your online goals. Contact us today at adsales@the-scientist.com.
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